› Free website audit — in 48 hours› Visibility in AI search: AEO / GEO› GA4 + Google Ads + Meta in one dashboard› Every click is measured
› Free website audit — in 48 hours› Visibility in AI search› Every click is measured
LIVE · BAKU GMT+4Free audit
› COURSES / TRAINING

Learn marketing from practice.

We teach the tools and methods we use at the agency every day. Every course is 8 lessons, individual or in a group, ending with a final project.

COURSE · 8 LESSONS · 1 MONTH

Meta Ads course

For anyone who wants to learn to build and run sales-driving Facebook and Instagram ad campaigns from scratch.

INDIVIDUAL
300₼
8 lessons × 1 hour
37.5 ₼ per lesson
GROUP
120₼/ person
8 lessons × 1.5 hours
15 ₼ per lesson

Minimum group size: 3

Lesson plan (8)
  1. 01The Meta ad ecosystem: Business Manager, Ads Manager, payment setup
  2. 02Campaign structure and objectives (Sales, Leads, Traffic, Engagement)
  3. 03Audiences: Core, Custom, Lookalike, Advantage+
  4. 04Creative: formats, ad copy, A/B testing
  5. 05Pixel, Conversions API and events
  6. 06Budgets, bid strategies and the learning phase
  7. 07Retargeting, catalogs and Advantage+ Shopping
  8. 08Reporting, KPI analysis (CPA, ROAS) and a final project
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COURSE · 8 LESSONS · 1 MONTH

SEO course

For anyone who wants to learn to rank a website on Google from the technical, content and link side.

INDIVIDUAL
400₼
8 lessons × 1 hour
50 ₼ per lesson
GROUP
175₼/ person
8 lessons × 1.5 hours
21.88 ₼ per lesson

Minimum group size: 3

Lesson plan (8)
  1. 01Intro to SEO: how search engines work, Google Search Console
  2. 02Keyword research and search intent
  3. 03On-page SEO: titles, meta, H1–H3, URLs, internal links
  4. 04Technical SEO: indexing, sitemaps, robots.txt, Core Web Vitals
  5. 05Schema markup, multilingual sites and hreflang
  6. 06Content strategy and E-E-A-T
  7. 07Off-page: link building and local SEO (Google Business Profile)
  8. 08SEO audit, reporting, intro to AI search (AEO/GEO) and a final project
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COURSE · 8 LESSONS* · 1 MONTH

SEM (Google Ads) course

For anyone who wants to manage paid advertising on Google Search, Shopping and YouTube professionally.

INDIVIDUAL
350₼
8 lessons × 1 hour
43.75 ₼ per lesson
GROUP
150₼/ person
8 lessons × 1.5 hours
18.75 ₼ per lesson

Minimum group size: 3

Lesson plan (8)
  1. 01SEM and the Google Ads ecosystem, account setup
  2. 02Keyword research, match types, negative keywords
  3. 03Search campaigns, ad copy and assets
  4. 04Quality Score, Ad Rank and bid strategies
  5. 05Shopping campaigns and Merchant Center
  6. 06Performance Max, Display and YouTube ads
  7. 07Conversion tracking (GA4 link) and optimization
  8. 08Reporting, ROAS/CPA analysis and a final project
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COURSE · 8 LESSONS* · 1 MONTH

Digital marketing course

For anyone who wants to learn all the main digital marketing channels in one course and build a full marketing plan.

INDIVIDUAL
500₼
8 lessons × 1 hour
62.5 ₼ per lesson
GROUP
220₼/ person
8 lessons × 1.5 hours
27.5 ₼ per lesson

Minimum group size: 3

Lesson plan (8)
  1. 01Digital marketing strategy, the sales funnel and KPIs
  2. 02Target audience, brand message and a content plan
  3. 03Social media and Meta Ads basics
  4. 04Google Ads basics (Search, Performance Max)
  5. 05SEO basics
  6. 06GA4 and tracking basics
  7. 07Email, push, CRM marketing and AI tools
  8. 08Budget planning, a media plan and a final project (a full marketing plan)
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COURSE · 8 LESSONS* · 1 MONTH

Web Analytics Pro: GA4 and Google Tag Manager

For marketers and developers who want to measure every click, conversion and sale correctly and pass the data to ad platforms.

INDIVIDUAL
600₼
8 lessons × 1 hour
75 ₼ per lesson
GROUP
250₼/ person
8 lessons × 1.5 hours
31.25 ₼ per lesson

Minimum group size: 3

Lesson plan (8)
  1. 01Measurement plan: business goals → KPIs → events
  2. 02GA4 structure: property, data stream, event model
  3. 03GTM basics: tags, triggers, variables, versions
  4. 04dataLayer and full e-commerce tracking
  5. 05Conversions, Google Ads and Meta Pixel / CAPI integration
  6. 06Consent Mode v2, data quality and debugging
  7. 07GA4 reports, Explorations and attribution
  8. 08Looker Studio dashboard and a final project
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Prices are for the full (1-month) course. * The number of lessons is being finalized.

Azar Ismayilov
› INSTRUCTOR

Azar Ismayilov

Marketing Manager · Brand, Digital & Integrated Campaigns · Google Partner

In digital marketing and teaching since 2014: more than 2,500 students. Campaigns for Nar, Bakcell, ABB and Unibank. Measured results at Brendfoni, Insure.az and other projects — with real data in the case studies.

2500+ students12+ years of experience
View instructor profile ›

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